Documentation > Paid Search > Competitive Insights

Ads Daily Explorer

The AdWords Daily Explorer makes it possible to view competitor paid ads for all keywords that are tracking in your Rank Ranger campaign.

Table of Contents

Located in Reports & Tools > Paid Search > Competitive Insights

Daily Competitor Paid Ads

Discover Competitor Ad Copy and SERP Position
The AdWords Daily Explorer provides a table of the ads displayed in search results for the campaign's keywords. Included in the report are:

Keywords
Search Volume
Average Cost Per Click (CPC)
Domain the ad is linked to
Ad Title, Landing Page URL and Ad Content
Ad Location (top, middle or bottom of the SERP)
Ad Position

Local Ad Competition

Local AdWords Results
When selecting a local search engine and custom location in the campaign's settings, it's possible to obtain ads for the target location as displayed in this example.

Report Options

	Date Select a report date
	General Settings Enter a Custom Report Title (optional) to be displayed across the top of the report on screen and in PDF reports and Dashboards Limit the number of results as desired
	Keywords Select the Keywords that you want included in the report (use the All or None for quick selection)
	Keyword Tags Select the Tag(s) you want to filter the report by (optional)
	Search Engine Select a Google Search Engine
	Keyword Metrics Set a Search Volume filter: greater than, less than, or equal to a specific search volume (optional) Click the Apply Changes button

Add to PDF Report

PDF Report Settings - Adwords Daily Explorer

Reports and graphs can be added to automated PDF reports via the report screen (as described above) or manually in the PDF Report Content screen. If the report is added via the:

report screen, then begin by clicking the Edit button corresponding to the report
PDF Report Content screen, then click the Add Report button and select the Campaign name and Report: AdWords Daily Explorer.

	Date In the Show Report data ending on the field select one of the following options: first day last day or a specific day of the month or a specific day of the week (when weekly reports are selected) In the of field select one of the following options: this last In the next field select one of the following options: week month The selection must produce a logical date setting based on the PDF report's automated scheduling (at the bottom of the Report Details screen). For example: last day of last month 1st of this month last day of last week If the report is scheduled to be sent every Monday, then the following example would be invalid: Saturday of this week (because weeks begin on Sunday and if reports are sent on Monday, then Saturday of this week hasn't yet occurred). If the report is scheduled to be sent on the 1st day of every month, the following example would be invalid: last day of this month (because it's only the 1st day of the month the report is being sent)
	Display Custom Report Title (optional): displays across the top of the report section. Limit Results by selecting a number from the menu.
	Filters Enter a value for Search Volume and filtered for: Greater than > Equal to = Less than < Or leave the value blank to include all Search Volume data. (learn more about Keyword Search Volume)
	Keywords Select All or individual Keywords.
	Tags Filter the report for Keyword Tags by selecting All or individual tags.
	Search Engines Select a Search Engine by clicking the radio button next to your selection..